FINALISTS ANNOUNCED FOR ETHICMARK AWARDS HONORING BEST ADVERTISING CAMPAIGNS

Ethical Markets - R Green Prosperity, SRI/ESG News, Global Citizen, The Blog

For Immediate Release FINALISTS ANNOUNCED FOR 2016 ETHICMARK AWARDS HONORING BEST ADVERTISING CAMPAIGNS  2016 EthicMark® Awards Finalists; Winners Announced at 2016 SRI Conference   Saint Augustine, FL  (August 12, 2016) –  Advertising across all media is expected to reach $579 billion this year.  Out of this global information overload, the …

ETHICMARK® FOR SOCIALLY RESPONSIBLE ADVERTISING 2015 SEMI-FINALISTS!

Ethical Markets - R Global Citizen

SAINT AUGUSTINE, FL. (August 19, 2015) — For its 10th anniversary, the EthicMark® Awards is fielding the best nominations yet! With semi-finalists in each of two categories – non-profit and for-profit – the EthicMark® is proud to present high-caliber campaigns from around the world. The $500 billion annual global advertising …

Is Ethical Advertising Finally Gaining Traction?

Jay Owen Trendspotting, The Blog

Update: Since this article posted, I have been contacted about other positive advertising awards. The Cannes Lion Grand Prix for Good and the D&AD White Pencil are social awareness awards within their larger fields of awards. Agencies submit packages, many with multi-media components, corporate clients and global reach, which creatively …

A Brief Overview of Why You May not be Able to Resist Advertising with Children and Puppies

Ethical Markets Trendspotting

The Current State of Ethical Advertising  by Maria O. Pinochet, Ethical Markets Research Advisory Board Historically, the role of advertising has been to communicate the offer of a service or product in order to inform audiences about the details of place and price. In turn, the viewers, listeners and readers …