Green Chip Review: The Bloom Box Verdict: Debunking the 60 Minutes Coup

Ethical Markets Green Prosperity, Greentech, News You Need

By Chris Nelder | Friday, February 26th, 2010
When I was a child, I spake as a child, I understood as a child, I thought as a child: but when I became a man, I put away childish things.
(1 Corinthians 13:11)
Judging by the excitement around the unveiling of the Bloom Box, you’d think it was the Second Coming.

The green blogs fell all over themselves repeating the breathless “Holy Grail” speculations in Lesley Stahl’s 60 Minutes report, which was indistinguishable from an in-house marketing puff piece. Read more…