This week, with the release of the IPCC’s latest clarion call, there’s no denying the urgency for business, governments and communities to achieve net zero before 2050. In the meantime, startup innovators continue to develop solutions to plastic waste; and we hear 7 insights from a CEO from his $7 billion company’s purpose-discovery process. And speaking of purpose, learning how brands are building a purpose movement with consumers and within their own organizations is just one of many things on deck at Brand-Led Culture Change — May 22-24 in Minneapolis.
EDITORIAL
CHEMISTRY, MATERIALS & PACKAGING
Tom Ford Plastic Innovation Prize Winners Offer Viable, Marine-Safe Solutions to Thin-Film Waste
The three winners are sourcing and scaling biobased and degradable alternatives to traditional, thin-film plastic made from fossil fuels.
THE NEXT ECONOMY
Alarming IPCC Report Makes It Clear: We Can’t Wait to Invest in Nature
Nature-based solutions aren’t a silver-bullet climate solution, but neither is placing all bets on future technologies. If we don’t invest in nature now, we can soon expect to spend far more on climate damage with far fewer paths forward.
ORGANIZATIONAL CHANGE
A CEO’s Perspective: 7 Insights to Discover and Activate Authentic Purpose
Kerry Group CEO Edmond Scanlon and Chief Corporate Affairs and Brand Officer Catherine Keogh share how the purpose-discovery process transformed the $7B company.
THE NEXT ECONOMY
Mixed-Income, Net-Zero Community Under Development in Michigan
THRIVE Collaborative designed Veridian from an honest look at what is actually required for a housing community to achieve net-zero goals.
WALKING THE TALK
Net-Zero Targets Are a Bare Minimum for the Private Sector
In an ideal world, companies would be reaching net-zero emissions sooner than 2050 and actively working to eliminate emissions throughout their value chains and beyond to become climate positive.
EVENT CALENDAR
MAR 29-30. Member Meeting Orlando, FL | Hybrid
APR 6 SB Turkey Brand-Led Culture Change Instanbul, TR
MAY 22-24 Brand-Led Culture Change Minneapolis, MN
OCT 16-19 SB’23 San Diego San Diego, CA
