FOR IMMEDIATE RELEASE : Solutions Expo at Sustainable Brands 2013 to Spotlight Industry Leading Tools and Resources

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FOR IMMEDIATE RELEASE

Contact:
Katherine Arnett
Saatchi & Saatchi S
415.871.2005
[email protected]

Solutions Expo at Sustainable Brands 2013 to Spotlight Industry Leading Tools and Resources

BMW i, SAP, HP among over 2,000 attending Conference & Expo showcasing product/service solutions as
examples of brand innovation for sustainability

SAN FRANCISCO, California, April 24, 2013 – Sustainable Brands® recently revealed plans for an expanded
Solutions Expo at SB’13 in San Diego, CA running June 4 – 6th. Presented by BMW i, the Solutions Expo
will feature an array of new tools, innovative product ideas and resources that are driving brand innovation for
sustainability. Brand leaders looking for inspiration and support in innovating their brand portfolios for enhanced
environmental and social benefit will find the Solutions Expo as a target for all their needs.

The Sustainable Brands Solutions Expo represents a one-of-a-kind, curated set of ideas and solutions ideally suited
to enable the better brands of the future to reduce risks and costs, and improve reputation and relationships, all while
growing their businesses. Nearly 80 exhibiting companies and cause-related organizations will showcase knowledge
and resources needed to fuel sustainable product development, manage and measure environmental impacts,
create shared value within the supply chain, and create higher employee engagement, all with an eye to connecting
innovation for sustainability to more and greater forms of business benefit. A selection of exhibitors includes:
Ecopia, GreenBlue, Cradle to Cradle, AoSA and Ecologic Brands showcasing a variety of new materials
and packaging solutions; Pure Strategies, Pré and others featuring LCA measurement tools and sustainability
assessment practices; Energy Points, Windmade and credit 360 sharing energy resource management tools and
reduction/offset solutions; and innovations from SAP, Futerra and HP. In addition, BMW i will be showcasing
their series of electric cars and offering test drives of select vehicles.

Included in the Solutions Expo are over 25 social causes and cause-related organizations who are seeking
purpose-driven brand partnerships. On-stage presentations and interactive demonstrations on the Expo floor by
organizations such as The Nature Conservancy, The Sierra Club, EDF, WWF, National Wildlife Federation,
1% for the Planet, among others, will enable people to connect face-to-face and discuss business relationships
that enhance and scale impact and awareness. “Purpose-driven partnerships that deliver real impact are formed
when non-profit organizations connect with brands for mutual benefit,” states KoAnn Skrzyniarz, Founder of
Sustainable Brands. “For those brands committed to leading in sustainability, partnerships with cause-related
organization offer authentic ways to communicate brand commitment and activate purpose in a truly meaningful
way.”

In addition, creative environmental and social entrepreneurs looking to contribute to a sustainable economy
will be showcased on the Expo floor and stage, where some will compete for top honors at the 4th annual SB
Innovation Open presented by Target. Among hundreds of entries submitted from across the globe, 10 finalists
will pitch their business plans to an esteemed panel of judges including representatives from Target, Ashoka’s
Changemakers, Mindful Investors, Energy Points plus others. Business plan pitches run back-to-back on
Tuesday afternoon, June 4th beginning at 2pm.

Fueling the activity on site will be screenings of critically acclaimed documentary films showcasing visionary
leaders such as Tony Hsieh, CEO of Zappos and Yvon Chouinard, Founder of Patagonia in the film The Naked
Brand, written and directed by Jeff Rosenblum and Sherng-Lee, plus vivid environmental photography in the film
Chasing Ice, produced and directed by Jeff Orlowski.

The Solutions Expo at SB’13 runs Tuesday, June 4 – 6th concurrent with the Sustainable Brands 2013 Conference
in San Diego, CA at Paradise Point Resort. Public Expo hours are Tuesday, June 4th and Wednesday, June
5th from noon until 5pm. Thursday, June 6th from noon until 4pm. Additional activities open to Expo-only
attendees, include the Conference Opening Night Program Monday evening and film screenings Tuesday evening.
Attendees are encouraged to register early.

Limited Exhibitor Space Still Available
Product and service providers looking to establish key contacts with today’s brand innovators are encouraged
to inquire about available exhibit space. Innovative tools and technologies in the following areas will be
given priority for available Expo space: new materials/packaging solutions, supply chain management, waste
to resource solutions, carbon and water efficiency and offset solutions, stakeholder engagement tools, LCA
measurement tools, behavior change resources, as well as brands with exceptional examples of consumer facing
innovation. Visit www.SustainableBrandsExpo.com to learn more and request to be contacted.

About Sustainable Brands
Sustainable Brands® is the premier global community of brand innovators who are shaping the future of
commerce worldwide. Since 2006, our mission has been to inspire, engage and equip today’s business and
brand leaders to prosper for the near and long term by leading the way to a better future. Digitally published
news articles and issues-focused conversation topics, internationally known conferences and regional events, a
robust e-learning library, and peer-to-peer membership groups all facilitate community learning and engagement
throughout the year. Sustainable Brands is hosted by Sustainable Brands Worldwide, a division of Sustainable
Life Media headquartered in San Francisco, CA.

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