Mission, Inc.: The Practitioner’s Guide to Social Enterprise
by Kevin Lynch and Julius Walls, Jr. Social Venture Network Series, 2009
“Sound ideas to improve the world abound. To assist, Ethical Markets runs video of social entrepreneurs on www.ethicalmarkets.tv, networks with many organizations and provides targeted content. Now, I can personally add recommending Mission, Inc., a primer for setting up enterprises to support the common good. From pragmatic chapters on corporate structure and managing finances to inspiring words on believing in your mission and trusting your valued employees, Lynch and Walls convey the practical basics needed to start well and proceed successfully.”
– Rosalinda Sanquiche, Exec. Director, Ethical Markets Media
